Written By: Amy Kent
What is interesting about a diesel truck website and blog is that technically you are branded all things Diese. What is fun about Diesel Doll and where we hope we’re changing the game, is that we enjoy supporting and making friends with other people and brands in the auto industry in general! You don’t own a diesel truck? That’s okay, I am sure we have similar interests else where! That’s what is great, we can find a way to “bond” over common interests.
That is exactly how we have gotten to know Morgan Hurd’s Instagram based small business and social media, Only Prettier Off-road, through similar interests! Back when Diesel Doll first started up on the Instagram scene, we found Only Prettier Off-road, which some of our team members have brand replied for in the past! Like many of you, we enjoy off-roading and off-road vehicles! That is where we bonded with OPO!
Hurd began OPO in 2015, out of wishes to see pages feature more than just off-roading. For example, Hurd herself drives a diesel truck, something we didn’t know until writing this article on OPO, but she wanted a place to show off her truck without being called the infamous nicknames (we will let you imagine what those are!) us women in the diesel industry all to often, wrongfully get accused of being. She also seeked a community for women to be a part of, that they would feel safe and would know they were not going to get bashed for not having the largest or most expensive vehicle with a mile long list of modifications.
Only Prettier Offroad was designed for women of all walks of life, of all builds, and of all interests. Hurd stressed to us that a woman should feel free to be a part of their community and brand whether your rig is a “pavement princess” or if it is an off-roading toy. Hence their motto, “Pretty on Pavement, Prettier Offroad”. OPO is what we here at Diesel Doll call a “stress free community”, meaning they lack drama and do not stand for any type of hate. They welcome everyone and want to encourage others to be positive and respect others! A message that Diesel Doll can get behind!
OPO is constantly growing their community with an apparel and accessory line. Hurd tells us that while they are primarily Instagram based, she hopes to take OPO on the road to truck and off-road events as a vendor. OPO’s goal for 2019 is to hit that twenty thousand follower mark on Instagram, while continuing to grow the brand!
Go check out Only Prettier Offroad for some of the coolest female driven rigs around!